Best CRM Platforms
We compared 5 crm platforms by features, pricing, ease of use, and our hands-on experience. Here are our top picks, ranked by rating.
#1 Top Pick4.5/5
HubSpot
Enterprise CRM, marketing, sales, and service platform
Mid-size to enterprise businesses wanting a unified CRM, marketing, and sales platform with advanced automation
- ✓Free CRM with contact management, deals, and tasks
- ✓Industry-leading marketing automation and workflows
- ✓Extensive reporting and attribution dashboards
Free
1
HubSpot
4.5/5Mid-size to enterprise businesses wanting a unified CRM, marketing, and sales platform with advanced automation
Free
2
GoHighLevel
4/5Marketing agencies wanting to white-label a CRM and funnel builder for clients
$97/mo
14-day trial3
Pipedrive
4/5Sales teams wanting an easy-to-use, visual CRM focused on pipeline management and deal tracking
$15/mo
14-day trial4
Keap
3.5/5Small businesses needing a mature CRM with advanced marketing automation and payment processing
$249/mo
14-day trial5
Ontraport
3.5/5Established businesses needing a CRM with advanced marketing automation
$79/mo
14-day trialFeature Comparison
| Feature | HubSpot | GoHighLevel | Pipedrive | Keap | Ontraport |
|---|---|---|---|---|---|
| Funnel Builder | No | Yes | No | No | No |
| Landing Pages | Professional plan+ | Yes | No | Yes | Yes |
| Email Marketing | Yes | Yes | Advanced plan+ | Yes | Yes |
| A/B Testing | Professional plan+ | Yes | No | Yes | Yes |
| Ecommerce | Via integrations | Yes | No | Yes | Yes |
| Membership Sites | No | Yes | No | No | Yes |
| Affiliate Management | No | No | No | No | No |
| Webinar Hosting | No | No | No | No | No |
| Built-in CRM | Yes | Yes | Yes | Yes | Yes |
| Blog / CMS | Yes | Yes | No | No | No |
| Custom Domain | Yes | Yes | No | No | Yes |
| Drag & Drop Editor | Yes | Yes | Yes | Yes | Yes |
Frequently Asked Questions
What is the best crm platforms?
Based on our rating, HubSpot is the #1 rated crm platforms with a score of 4.5/5. Mid-size to enterprise businesses wanting a unified CRM, marketing, and sales platform with advanced automation
What is the cheapest crm platforms?
HubSpot is the most affordable option — it offers a free plan so you can get started at no cost.
Which crm platforms has a free plan?
The following crm platforms offer a free plan: HubSpot.
How many crm platforms are there?
We compared 5 crm platforms in this roundup, ranking them by features, pricing, and our hands-on experience.
What features should I look for in a crm platforms?
Key features to look for include: Landing Pages, Email Marketing, A/B Testing, Ecommerce, Built-in CRM, Custom Domain, Drag & Drop Editor. The best choice depends on your specific needs and budget.