Michael Pedrotti

Digital Marketer · ClickFunnels Dream Car Winner · Founder of Revolist

I started my journey in digital marketing back in 2015. At the time, I was running an SEO agency and using WordPress for everything - landing pages, sales pages, opt-in forms. It worked, but it was slow, fragile, and I spent more time managing plugins and server updates than actually growing my business.

In late 2018, I discovered ClickFunnels and everything changed. I went from wrestling with WordPress to building and launching sales funnels in hours instead of weeks. Within 12 months, I had become a ClickFunnels Dream Car winner - meaning ClickFunnels was paying towards my car lease every month because of affiliate referrals.

That experience taught me something important: the right tools, combined with the right strategy, can compress years of work into months. But finding honest, practical information about these tools was nearly impossible. Most reviews were surface-level affiliate pitches that said everything was amazing.

I built Revolist to be the resource I wished I had when I was starting out. Every review on this site comes from hands-on experience. When I say a tool is good, I have used it. When I point out flaws, those are real issues I have encountered. And when I recommend a specific approach, it is because I have tested it with real traffic and real money.

What I Know

Sales funnel strategy and architecture (value ladders, upsell sequences, webinar funnels)
ClickFunnels - from basic funnels to Dream Car level affiliate marketing
Affiliate marketing - finding programmes, creating content, driving traffic
Conversion rate optimisation - A/B testing, copywriting, page design
Email marketing and automation
SEO and organic content strategy

My Philosophy

I believe the best marketing advice comes from practitioners, not theorists. I do not write about things I have not done myself. If I recommend a tool, I have built real funnels with it. If I share a strategy, I have tested it with real traffic.

I also believe in being honest about what does not work. Every tool has limitations. Every strategy has trade-offs. Pretending otherwise does not help anyone make good decisions.