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BrevoBrevo
VS
GoHighLevelGoHighLevel

Brevo vs GoHighLevel

A side-by-side comparison to help you choose the right platform for your business.

Brevo

Brevo

Email marketing and CRM platform for growing businesses

Free
4/ 5

Small businesses wanting affordable email and SMS marketing with a built-in CRM

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GoHighLevel

GoHighLevel

All-in-one CRM and marketing platform for agencies

$97/month
4/ 5

Marketing agencies wanting to white-label a CRM and funnel builder for clients

Visit Website

Feature Comparison

FeatureBrevoGoHighLevel
Funnel BuilderNoYes
Landing PagesBusiness plan+Yes
Email MarketingYesYes
A/B TestingYesYes
EcommerceVia integrationsYes
Membership SitesNoYes
Affiliate ManagementNoNo
Webinar HostingNoNo
Built-in CRMYesYes
Blog / CMSNoYes
Custom DomainYesYes
Drag & Drop EditorYesYes

Pricing

PlanBrevoGoHighLevel
Free PlanYesNo
Free TrialNo14 days
FreeFree$97/mo
Starter$25/mo$297/mo
Business$65/mo$497/mo
Enterprise$null/mo-

Pros & Cons

Brevo

Pros

  • Free plan with 300 emails per day and unlimited contacts
  • Email pricing based on volume sent, not contact count
  • Built-in SMS and WhatsApp marketing campaigns
  • Transactional email and SMTP relay included
  • Simple CRM with deal pipeline management

Cons

  • Landing page builder only on Business plan ($65/month)
  • No funnel building capabilities
  • Free plan includes Brevo branding on emails
  • Marketing automation limited on lower-tier plans

GoHighLevel

Pros

  • Full CRM with pipeline management
  • White-label option for agencies (SaaS Pro)
  • Built-in reputation management and review requests
  • Two-way SMS and calling built in
  • Unlimited contacts on higher plans

Cons

  • Steep learning curve - complex interface
  • Designed for agencies, not individual entrepreneurs
  • Funnel templates not as polished as ClickFunnels
  • Customer support can be inconsistent

Frequently Asked Questions

What is the difference between Brevo and GoHighLevel?
Brevo is email marketing and crm platform for growing businesses, and is small businesses wanting affordable email and sms marketing with a built-in crm. GoHighLevel is all-in-one crm and marketing platform for agencies, and is marketing agencies wanting to white-label a crm and funnel builder for clients.
Which is cheaper, Brevo or GoHighLevel?
Brevo starts at free to start, while GoHighLevel starts at $97/month. Brevo is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Brevo have funnel builder?
No, Brevo does not include built-in funnel builder. If funnel builder is important to you, GoHighLevel offers this feature natively. You may be able to add it to Brevo through a third-party integration.
Which platform is better for beginners, Brevo or GoHighLevel?
For beginners, Brevo is generally the easier starting point because it offers a free plan, so you can explore the platform without any upfront cost. GoHighLevel is marketing agencies wanting to white-label a crm and funnel builder for clients, which may involve a steeper learning curve.
Can I try Brevo and GoHighLevel for free?
Brevo offers a free plan. GoHighLevel offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Brevo

Choose Brevo if...

Small businesses wanting affordable email and SMS marketing with a built-in CRM

Not ideal if: Marketers needing sales funnels, landing pages, or advanced marketing automation

GoHighLevel

Choose GoHighLevel if...

Marketing agencies wanting to white-label a CRM and funnel builder for clients

Not ideal if: Solo entrepreneurs wanting a simple, focused funnel builder