BrevoVS
Kartra
KartraBrevo vs Kartra
A side-by-side comparison to help you choose the right platform for your business.
Brevo
Email marketing and CRM platform for growing businesses
Free
4/ 5
Small businesses wanting affordable email and SMS marketing with a built-in CRM
Visit Website
Kartra
All-in-one marketing platform
$99/month
4/ 5
Businesses wanting an all-in-one platform with email, funnels, memberships, and webinars
Visit WebsiteFeature Comparison
| Feature | Brevo | Kartra |
|---|---|---|
| Funnel Builder | No | Yes |
| Landing Pages | Business plan+ | Yes |
| Email Marketing | Yes | Yes |
| A/B Testing | Yes | Yes |
| Ecommerce | Via integrations | Yes |
| Membership Sites | No | Yes |
| Affiliate Management | No | Yes |
| Webinar Hosting | No | Yes |
| Built-in CRM | Yes | Yes |
| Blog / CMS | No | No |
| Custom Domain | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
Pricing
| Plan | Brevo | Kartra |
|---|---|---|
| Free Plan | Yes | No |
| Free Trial | No | 14 days |
| Free | Free | $99/mo |
| Starter | $25/mo | $199/mo |
| Business | $65/mo | $299/mo |
| Enterprise | $null/mo | $499/mo |
Pros & Cons
Brevo
Pros
- ✓Free plan with 300 emails per day and unlimited contacts
- ✓Email pricing based on volume sent, not contact count
- ✓Built-in SMS and WhatsApp marketing campaigns
- ✓Transactional email and SMTP relay included
- ✓Simple CRM with deal pipeline management
Cons
- ✗Landing page builder only on Business plan ($65/month)
- ✗No funnel building capabilities
- ✗Free plan includes Brevo branding on emails
- ✗Marketing automation limited on lower-tier plans
Kartra
Pros
- ✓True all-in-one platform - funnels, email, memberships, video hosting
- ✓Built-in webinar hosting and video marketing
- ✓Affiliate management on all plans
- ✓Visual campaign builder for complex automation
- ✓Helpdesk and calendar booking included
Cons
- ✗Starts at $99/month with limited contacts (2,500)
- ✗Smaller community compared to ClickFunnels
- ✗Steeper learning curve due to breadth of features
- ✗Template library not as large as competitors
Frequently Asked Questions
What is the difference between Brevo and Kartra?
Brevo is email marketing and crm platform for growing businesses, and is small businesses wanting affordable email and sms marketing with a built-in crm. Kartra is all-in-one marketing platform, and is businesses wanting an all-in-one platform with email, funnels, memberships, and webinars.
Which is cheaper, Brevo or Kartra?
Brevo starts at free to start, while Kartra starts at $99/month. Brevo is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Brevo have funnel builder?
No, Brevo does not include built-in funnel builder. If funnel builder is important to you, Kartra offers this feature natively. You may be able to add it to Brevo through a third-party integration.
Which platform is better for beginners, Brevo or Kartra?
For beginners, Brevo is generally the easier starting point because it offers a free plan, so you can explore the platform without any upfront cost. Kartra is businesses wanting an all-in-one platform with email, funnels, memberships, and webinars, which may involve a steeper learning curve.
Can I try Brevo and Kartra for free?
Brevo offers a free plan. Kartra offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.
The Verdict
Choose Brevo if...
Small businesses wanting affordable email and SMS marketing with a built-in CRM
Not ideal if: Marketers needing sales funnels, landing pages, or advanced marketing automation
FreeVisit Site
Choose Kartra if...
Businesses wanting an all-in-one platform with email, funnels, memberships, and webinars
Not ideal if: Beginners who only need a simple funnel builder
$99/moVisit Site