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CartFlowsCartFlows
VS
UnbounceUnbounce

CartFlows vs Unbounce

A side-by-side comparison to help you choose the right platform for your business.

CartFlows

CartFlows

WordPress checkout and funnel builder for WooCommerce

$79/year
3.5/ 5

WooCommerce store owners wanting to optimise their checkout flow and add upsell funnels

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Unbounce

Unbounce

AI-powered landing page builder

$99/month
4/ 5

PPC advertisers wanting AI-optimised landing pages with advanced testing

Visit Website

Feature Comparison

FeatureCartFlowsUnbounce
Funnel BuilderYesNo
Landing PagesBasicYes
Email MarketingNoNo
A/B TestingPro planYes
EcommerceYesNo
Membership SitesNoNo
Affiliate ManagementNoNo
Webinar HostingNoNo
Built-in CRMNoNo
Blog / CMSWordPressNo
Custom DomainYesYes
Drag & Drop EditorYesYes

Pricing

PlanCartFlowsUnbounce
Free PlanNoNo
Free TrialNo14 days
Starter$79/mo$99/mo
Plus$149/mo$145/mo
Pro$269/mo$240/mo

Pros & Cons

CartFlows

Pros

  • One-click upsells and order bumps within WooCommerce
  • Works with popular WordPress page builders like Elementor and Beaver Builder
  • Checkout page customisation to replace default WooCommerce checkout
  • Annual pricing is much cheaper than monthly SaaS funnel tools
  • Canvas mode for visually mapping funnel flows

Cons

  • Requires WordPress and WooCommerce to function
  • A/B testing only available on Pro plan
  • No built-in email marketing or CRM features
  • Less template variety compared to hosted funnel builders

Unbounce

Pros

  • Smart Traffic AI automatically routes visitors to highest-converting variant
  • Dynamic text replacement for PPC campaigns
  • Pop-ups and sticky bars included
  • 100+ high-quality landing page templates
  • Strong A/B testing capabilities

Cons

  • Expensive for just landing pages ($99/month)
  • Not a funnel builder - single pages only
  • No email marketing or CRM
  • No checkout or payment processing

Frequently Asked Questions

What is the difference between CartFlows and Unbounce?
CartFlows is wordpress checkout and funnel builder for woocommerce, and is woocommerce store owners wanting to optimise their checkout flow and add upsell funnels. Unbounce is ai-powered landing page builder, and is ppc advertisers wanting ai-optimised landing pages with advanced testing.
Which is cheaper, CartFlows or Unbounce?
CartFlows starts at $79/year, while Unbounce starts at $99/month. CartFlows is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Unbounce have funnel builder?
No, Unbounce does not include built-in funnel builder. If funnel builder is important to you, CartFlows offers this feature natively. You may be able to add it to Unbounce through a third-party integration.
Which platform is better for beginners, CartFlows or Unbounce?
For beginners, CartFlows is generally the easier starting point with plans starting at $79/year. Unbounce is ppc advertisers wanting ai-optimised landing pages with advanced testing, which may involve a steeper learning curve.
Can I try CartFlows and Unbounce for free?
CartFlows does not currently offer a free plan or free trial. Unbounce offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Winner4/5 rating
Unbounce

Unbounce

AI-powered landing page builder

PPC advertisers wanting AI-optimised landing pages with advanced testing

  • Smart Traffic AI automatically routes visitors to highest-converting variant
  • Dynamic text replacement for PPC campaigns
  • Pop-ups and sticky bars included
CartFlows

Choose CartFlows if...

WooCommerce store owners wanting to optimise their checkout flow and add upsell funnels

Not ideal if: Users without WordPress or those wanting a standalone hosted funnel solution

Unbounce

Choose Unbounce if...

PPC advertisers wanting AI-optimised landing pages with advanced testing

Not ideal if: Anyone needing complete sales funnels, email, or ecommerce