GoHighLevelVS
SamCart
SamCartGoHighLevel vs SamCart
A side-by-side comparison to help you choose the right platform for your business.

GoHighLevel
All-in-one CRM and marketing platform for agencies
$97/month
4/ 5
Marketing agencies wanting to white-label a CRM and funnel builder for clients
Visit Website
SamCart
Checkout and cart platform for creators
$59/month
4/ 5
Creators and businesses wanting the highest-converting checkout experience
Visit WebsiteFeature Comparison
| Feature | GoHighLevel | SamCart |
|---|---|---|
| Funnel Builder | Yes | No |
| Landing Pages | Yes | Basic |
| Email Marketing | Yes | No |
| A/B Testing | Yes | Yes |
| Ecommerce | Yes | Yes |
| Membership Sites | Yes | No |
| Affiliate Management | No | Scale plan |
| Webinar Hosting | No | No |
| Built-in CRM | Yes | No |
| Blog / CMS | Yes | No |
| Custom Domain | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
Pricing
| Plan | GoHighLevel | SamCart |
|---|---|---|
| Free Plan | No | No |
| Free Trial | 14 days | 7 days |
| Starter | $97/mo | $59/mo |
| Unlimited | $297/mo | $119/mo |
| SaaS Pro | $497/mo | $299/mo |
Pros & Cons
GoHighLevel
Pros
- ✓Full CRM with pipeline management
- ✓White-label option for agencies (SaaS Pro)
- ✓Built-in reputation management and review requests
- ✓Two-way SMS and calling built in
- ✓Unlimited contacts on higher plans
Cons
- ✗Steep learning curve - complex interface
- ✗Designed for agencies, not individual entrepreneurs
- ✗Funnel templates not as polished as ClickFunnels
- ✗Customer support can be inconsistent
SamCart
Pros
- ✓Best-in-class checkout page optimisation
- ✓One-click upsells and order bumps
- ✓Subscription and payment plan support
- ✓A/B testing on checkout pages
- ✓Clean, high-converting checkout templates
Cons
- ✗Not a funnel builder - focuses only on checkout
- ✗No built-in email marketing
- ✗Landing page builder is very basic
- ✗Needs pairing with other tools for a complete funnel
Frequently Asked Questions
What is the difference between GoHighLevel and SamCart?
GoHighLevel is all-in-one crm and marketing platform for agencies, and is marketing agencies wanting to white-label a crm and funnel builder for clients. SamCart is checkout and cart platform for creators, and is creators and businesses wanting the highest-converting checkout experience.
Which is cheaper, GoHighLevel or SamCart?
GoHighLevel starts at $97/month, while SamCart starts at $59/month. SamCart is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does SamCart have funnel builder?
No, SamCart does not include built-in funnel builder. If funnel builder is important to you, GoHighLevel offers this feature natively. You may be able to add it to SamCart through a third-party integration.
Which platform is better for beginners, GoHighLevel or SamCart?
For beginners, SamCart is generally the easier starting point with plans starting at $59/month. GoHighLevel is marketing agencies wanting to white-label a crm and funnel builder for clients, which may involve a steeper learning curve.
Can I try GoHighLevel and SamCart for free?
GoHighLevel offers a 14-day free trial. SamCart offers a 7-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.
The Verdict

Choose GoHighLevel if...
Marketing agencies wanting to white-label a CRM and funnel builder for clients
Not ideal if: Solo entrepreneurs wanting a simple, focused funnel builder
$97/moVisit Site

Choose SamCart if...
Creators and businesses wanting the highest-converting checkout experience
Not ideal if: Those needing an all-in-one funnel builder with landing pages and email
$59/moVisit Site