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KeapKeap
VS
WishpondWishpond

Keap vs Wishpond

A side-by-side comparison to help you choose the right platform for your business.

Keap

Keap

CRM and marketing automation for small businesses

$249/month
3.5/ 5

Small businesses needing a mature CRM with advanced marketing automation and payment processing

Visit Website
Wishpond

Wishpond

Marketing platform with landing pages, contests, and lead generation

$69/month
3/ 5

Businesses wanting landing pages combined with social contests and lead generation campaigns

Visit Website

Feature Comparison

FeatureKeapWishpond
Funnel BuilderNoNo
Landing PagesYesYes
Email MarketingYesYes
A/B TestingYesYes
EcommerceYesNo
Membership SitesNoNo
Affiliate ManagementNoNo
Webinar HostingNoNo
Built-in CRMYesYes
Blog / CMSNoNo
Custom DomainNoYes
Drag & Drop EditorYesYes

Pricing

PlanKeapWishpond
Free PlanNoNo
Free Trial14 days14 days
Pro$249/mo$69/mo
Max$349/mo$119/mo
Rapid Growth-$199/mo

Pros & Cons

Keap

Pros

  • Powerful CRM with deep contact management and lead scoring
  • Advanced email and SMS marketing automation sequences
  • Built-in invoicing and payment processing
  • Appointment scheduling and pipeline management included
  • Over 20 years of development and refinement

Cons

  • Expensive starting price at $249/month
  • Steep learning curve for the automation builder
  • No dedicated funnel builder or membership sites
  • Contact-based pricing can escalate quickly as lists grow

Wishpond

Pros

  • Social contests, sweepstakes, and referral campaigns built in
  • Landing page builder with pop-ups and forms
  • Email marketing and basic automation included
  • Good for lead generation and social promotions
  • Easy-to-use interface for non-technical users

Cons

  • No funnel builder or checkout capabilities
  • Limited template designs compared to Leadpages or Unbounce
  • Contact limits on lower plans can be restrictive
  • Customer support responsiveness has mixed reviews

Frequently Asked Questions

What is the difference between Keap and Wishpond?
Keap is crm and marketing automation for small businesses, and is small businesses needing a mature crm with advanced marketing automation and payment processing. Wishpond is marketing platform with landing pages, contests, and lead generation, and is businesses wanting landing pages combined with social contests and lead generation campaigns.
Which is cheaper, Keap or Wishpond?
Keap starts at $249/month, while Wishpond starts at $69/month. Wishpond is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Wishpond have ecommerce?
No, Wishpond does not include built-in ecommerce. If ecommerce is important to you, Keap offers this feature natively. You may be able to add it to Wishpond through a third-party integration.
Which platform is better for beginners, Keap or Wishpond?
For beginners, Wishpond is generally the easier starting point with plans starting at $69/month. Keap is small businesses needing a mature crm with advanced marketing automation and payment processing, which may involve a steeper learning curve.
Can I try Keap and Wishpond for free?
Keap offers a 14-day free trial. Wishpond offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Winner3.5/5 rating
Keap

Keap

CRM and marketing automation for small businesses

Small businesses needing a mature CRM with advanced marketing automation and payment processing

  • Powerful CRM with deep contact management and lead scoring
  • Advanced email and SMS marketing automation sequences
  • Built-in invoicing and payment processing
Keap

Choose Keap if...

Small businesses needing a mature CRM with advanced marketing automation and payment processing

Not ideal if: Entrepreneurs looking for a funnel builder or budget-friendly marketing platform

$249/moVisit Site
Wishpond

Choose Wishpond if...

Businesses wanting landing pages combined with social contests and lead generation campaigns

Not ideal if: Marketers needing sales funnels, ecommerce, or advanced marketing automation